It’s critical to know exactly which local online searchers you want to attract to your website. This is a common mistake many business owners make with online marketing. You wouldn’t place an ad in AARP magazine looking for first-time home buyers. Online marketing is no different.
So, to help properly position your website for your intended local search market, as a seasoned Boston SEO service, we strongly suggest conducting a target keyword analysis to establish the foundation for our professional local SEO campaign. This includes performing an in-depth analysis of your website’s structure to ensure it is search-engine friendly and contains all the essential elements that Google is expecting to find. Finally, we closely examine the competing websites that are ranking in the Top 10 positions for your local niche. From this in-depth competitive analysis, we can gain valuable insight that is important to your website. To begin with, success leave clues and we can reverse engineer the strategy those top rankings sites used to achieve their rankings. Secondly, we can learn which specific search terms have the smallest barrier to entry enabling your site to also achieve the coveted page one rankings.
Our Boston SEO rates for conducting these comprehensive analyses for you are as follows:
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